Analyse Keywords Competition on Search Engine

April 6, 2008 – 2:11 pm

Keywords CompetitionAfter we have a tool to analyze our keywords, we must know what keywords our competitors are targeting. That’s where researching our competition comes in, bringing us to the 2nd part of the Analyze : Competition.
Your Competition Can Run, but They Can’t Hide
There are several things we are going to need to analyze when it comes to competitor websites, but as with any project there is a specific sequencing you’re going to need to follow in order to achieve quality results. Here is an outline of the tasks and sequence, which we’ll elaborate on in a moment:
1. Obtain a hefty list of potential keywords using a Keyword Analyzer.
2. Perform searches to see who is in the top 5 results.
3. List the competitors in the top 5 of your most valuable keyword searches.
4. Run a backlink check to count inbound links and to find out what keywords they are targeting.
5. List any keywords you discover that weren’t tested in the Keyword Analyzer.
6. Analyze the top competitor sites using an SEC Best Practices List.
7. List the best practices and keyword densities used by your competitors. (we’ll revisit this item later as well).
When you’re done, you’ll know what keywords to use. You’ll know which competitors you’ll be competing against and where they stand in the search engine results. I know this seems like a lot of work, and take it from me, it’s worth every minute.

There are tools available that perform ALL of the 7 items above and could save you hundreds of hours. Regardless of what you think you are worth per hour, it is definitely worth the investment to chip in for one of these all-in-one applications.
If you choose to go this route, here are our software recommendations:
Web Position 4 (This is what most used)

SEO Toolkit eComm Pro

Internet Studio

Classify Pro

Web CEO

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